Internal Tools Micro Site

The objective of this site was twofold. First, as a way to provide information on all the digital tools currently in use as well as upcoming offerings. Secondly, the site was used to sell the member-facing tools to prospective members, giving them the confidence that YL offered best-in-class tools to run a direct selling business.

Telling a visual story that allowed the user to easily learn about each tool and how it fits within the YL business architecture was paramount. The mix of high-level system thinking and granular execution made this project extremely satisfying.